The Pulse of Gotham City

A fresh update on the viral marketing campaign for The Dark Knight that has fans in a tizzy, from our woman on the scene, Katrina Lehto. You can get in on the action now! In the meantime, get all your Dark Knight needs right here.

Monday night (the 16th), there were viral marketing events afoot!

To see what happened, go to Gothamcitypizzeria.com. Yesterday, they delivered free pizzas to a few markets. It looks like the promotion is over, though not all of the pizzas were delivered.

Feel free to poke around a bit. See if there is anything in specific you notice. This is your chance to get in on some of the action. The best part of viral marketing is getting to look around at websites for clues, trying to find things that other people might have missed - or even if they haven’t missed them, finding them for yourself. I will warn you right now that there is something on this site that might be spoilery enough that you might not want to see it.

For those of you who /want/ to see it, mouse over the letters HA in Gotham on the front page. You’ll see that The Joker has gotten his hands on this site as well. Click on them. You’ll be treated to a clip I heard about from the Chicago Comic Con preview.

Also, if you’re interested, this is an interesting site to poke around - Gothamcablenews.com. Go watch the first episode of Gotham Tonight. Also, they’re asking for photos or video of Batman - no matter how blurry or shaky it might be. They just want Batman. This is corroborated by the fact that the pizza give away last night was accompanied by Batman masks. Sounds like a good time to get out those cameras and camcorders.